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The 5-layer method, three complete photographed builds, pricing, deposits and your first 10 orders. 45 pages.

41 recipes for every occasion, each with what goes inside, what it costs and what it sells for.

A complete basket from the empty box to the finished bow, built alongside you.

The 2.5× pricing rule, the three sentences to say when they ask "how much", and deposit-first.

133 box and tray templates in PDF, SVG, DXF and PNG, the 8 I use for almost everything, the print-cut-fold guide and 124 printable patterned papers.

Printable labels, gift tags and cards in six colour palettes, plus the editable Canva set.

The 12-week calendar and the word-for-word scripts for each circle of customers.